Monday, September 12, 2011

Angry Birds, The Brand: Rovio Sells 1M T-Shirts And 1M Plush Toys Per Month

Disrupt RovioGiven that I don't even really need to write an introduction for it, it goes without saying that Angry Birds is a massive, massive brand. It's available for everything from iOS to the PS3, and just recently smashed through 350 million cumulative downloads. The Angry Birds brand isn't all about the software, though, by any means. In a Fireside Chat with MG this morning, Rovio's North American General Manager Andrew Stalbow revealed a few key details surrounding the sales of their real world goods.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/TlTkANLBHF8/

Micron Technology Microchip Technology Methode Electronics Mentor Graphics Ims Health Imation

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