No DROID devices in nearly seven months? Oh, noes!
The Verizon HTC ONE will not be the Verizon DROID HTC One. That's probably a good thing, if only to spare us all from the cursed "DROOOOOOOOOOID" notification sound. That's not to say it won't come without any other horrid sounds, but at least can expect that one to not be there. Anyhoo. A "DROID" phone it is not.
It's been some months since we've seen a new "DROID" phone from Verizon. (That'd be the Droid DNA in November 2012.) The branding and ensuing marketing campaigns, of course, is what helped launch the first real generation of consumer-friendly Android smartphones. T-Mobile's annoying uncapitalized "myTouch" brand fizzled, HTC's original 2012 "HTC One" brand was a marketing mess, and Sony's Xperia line spans basically every letter in the English alphabet. (We got the Xperia M today, for what it's worth.)
But through it all, DROID has persisted, even if some of us dropped the all-caps spelling. The original Motorola Droid. The Droid Eris. Droid Incredible. Droid 2 and Droid 2 Global. Droid Incredible 2. Droid Incredible S. Droid X. Droid 3. Droid Charge. Droid Bionic. Droid Pro. Droid 4. Droid XYBOARD 8.2 and 10.1 tablets. The Droid RAZR. Droid RAZR M. Droid RAZR Maxx and Maxx HD.
And that's just off the top of our heads.
So it's natural to question the future of the DROID brand after going nearly seven months without a new DROID device. Verizon's answer doesn't shed any light on any upcoming devices -- not that we expected it to -- but give the appearance that we've probably not yet seen the end of DROID.
Verizon spokeswoman Brenda Raney, in an e-mailed response to Android Central, told us that "the Droid brand is very important to us and will continue to represent the best of the best that is exclusive to the Verizon Wireless network."
Parse that any way you want, but we wouldn't hesitate to put a little money on the arrival of a new DROID-branded device this year.
     |
Bar Refaeli
Malin Akerman
Mila Kunis
No comments:
Post a Comment