Developers will be thrilled to hear that Airpush and Apsalar have announced a partnership at MWC that will bring better in-app analytics to Android. Airpush is a mobile ad network and Apsalar is a leader in Mobile Engagement Management solutions.
Airpush will continue to work to get developers paid while Apsalar will provide the ability to measure:
- User behavior
- Retention
- Engagement
- Monetization
More data is better and the better developers can use the data to monetize apps on Android, the better for us all. Full press release after the break.
Source: Business Wire
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